Tomorrow will be 3.0

Nova Post: Marketing and Sales Director—Pavlo Daniman Head of Marketing Communications Department—Olha Paprotska-Matusiak Head of National Products Promotion Group—Olena Labenko Marketing Communications Department Designer —Anastasiia Postovit Fedoriv Agency: Brand Leader—Victoria Klochkova Creative Leader—Andrii Latanskyi Copywriter—Vlad Voznyi Art Director—Olha Zatynatska Project Manager—Ira Denyak

Tomorrow Will Be 3 continues the Tomorrow Will Be creative brand strategy. “Tomorrow” becomes a rational promise with Nova Post guaranteeing the fastest delivery across Ukraine, despite the war, within just 24 hours! “Tomorrow” is also framed to denote the future, conveying an emotional message that life goes on and tomorrow is absolutely coming. The 2024 campaign provided a window into everyday life with its four micro stories feeling almost real: with their wartime daily life and small moments of joy, the future tech and our usual humanity, the roar of generators and the purring of cats, and Nova Post, as an essential part of Ukrainians’ life, always close to you.