ABOUT

IAB MIXX Awards Ukraine - is a national competition and festival of digital marketing and advertising, held in Ukraine under license and within the framework of the global MIXX Awards program under the auspices of IAB (Interactive Advertising Bureau).

The competition highlights the most creative, effective and innovative use of digital tools, creating value for brands, companies and organizations, and also forms the landmarks for market development. 

In 2024, the MIXX Awards were introduced in Ukraine for the first time under a licensing agreement with the global IAB. The competition featured more than 50 award categories, setting standards across various aspects of the digital landscape, enabling creative expression for brands and teams in the digital space, and providing opportunities to earn prestigious industry recognition.

Evaluating projects based on five key criteria — strategy, execution, creativity, innovation, and results — the MIXX Awards not only honor the best ideas but also serve as a platform for sharing insights and experiences from leaders of the digital industry. The jury, composed of experts and executives responsible for promoting some of the most renowned brands, is the heart of the competition, bringing valuable perspectives to the evaluation process.

Finalists and winners will be honored at the IAB MIXX Awards ceremony in Kyiv, preceded by the IAB Connect conference, which is part of the MIXX Awards festival.

MIXX Awards Ukraine 2025 is included in the National Creativity and Craftsmanship Ranking of Ukraine for the 2025 season.

Join us on a journey toward recognition and the advancement of digital marketing in Ukraine. IAB MIXX Awards is not just a competition, but a community shaping the future together!

The global MIXX Awards program unites international, regional, and national levels. MIXX Awards Ukraine is the official national stage of this program: the evaluation of works is carried out by a Ukrainian jury, and the winners have the right to participate in the global stage in accordance with the established rules.